How To Make People Tweet Your Content
Wellâ€¦ why donâ€™t you just ask them?
- Ask them for a tweet
Believe it or not, but if you ask your visitors for a tweet, many of them will actually do it. At least thatâ€™s what studies show:
In the world of marketing â€œasking someone to do somethingâ€ is called a â€œCall-to-Actionâ€.
Call To Action â€“ Words that urge the reader, listener, or viewer of a sales promotion message to take an immediate action, such as â€œWrite Now,â€ â€œCall Now,â€ or (on Internet) â€œClick Here.â€ A retail advertisement or commercial without a call-to-action is considered incomplete and ineffective. [businessdictionary.com]
And if you want your Call-to-Action to be effective, you should make it prominent enough to be noticed and specific enough to be comprehended.
One other thing that works really well for Call-to-Actions is â€œreasoningâ€.
Give people a reason why they should tweet your stuff and they will be much more likely to do that.
Â Â Â Â Â Â Â Â Â Â Make it easy for them to tweet
Even with a prominent Call-to-Action and perfect reasoning many people will still ignore you.
People are lazy and if you ask for too much â€“ they wonâ€™t do that.
How does it apply to tweets?
Well, if you ask for a tweet and thereâ€™s no Tweet button somewhere near, a visitor will have toâ€¦
1. open Twitter.com;
2. copy the headline of your article;
3. then go back and copy the URL of your article;
4. (â€¦then maybe even manually shorten it with bit.ly);
5. and only then publish the tweet.
Too much hassle for a single tweet.
So if you want your visitors to tweet your stuff â€“ make sure thereâ€™s a Tweet button at their sight that will make tweeting hassle-free.
More about this plug-in here below :